Customer Relationship Management (CRM) is software that helps businesses improve existing customer relationships and acquire new customers faster.
Here’s a CRM overview for you to get started easily and understand the benefits it can bring to your business.
There are five (5) key features and concepts in CRM we’ll start with:
- ✅Lead Management
- ✅Accounts
- ✅Contact Management
- ✅Opportunity Management
- ✅Orders
and more.
Salesforce is an example of one company to provides software as a service (in the cloud) for your
- 🔥sales
- 🔥marketing
- 🔥support in a single system.
Other brands you might recognize include Hubspot, Zoho CRM, Pipedrive and Copper.
All of these software offerings have similar capabilities, and in general CRM helps businesses of all sizes build excellent customer relationships, with features like sales pipeline management, marketing automation, analytics, and more.
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